How much does a suit cost in Savile Row?
Savile Row is recognized as the world’s most sartorial street in Mayfair, central London. Savile Row is a name synonymous with masculine elegance, time-honored tradition, and discreet luxury. It’s the place to go for stylish suits made by the most highly skilled craftsmen and a byword for unequaled quality.
The tailoring establishment started to take up residence on the Row during the 1630s, before the street had even taken on its current name, with some houses still being able to date their origins back to the 17th and 18th centuries today. The street name itself can be traced to Lady Dorothy Savile, the wife of the 3rd Earl of Burlington.
Every house on the Row is unique, with a very prominent house style, but one house became widely known not only for gentlemen but also for movie fans. H. Huntsman & Sons served as the inspiration for Matthew Vaughn’s action movie, Kingsman: The Secret Service.
Huntsman’s history extends over 160 years of making the most extraordinary clothes. The atelier has attracted kings, presidents, prime ministers and plenty of Hollywood royalty. King Edward VII, King Edward VIII, King Alfonso XII, Winston Churchill, Ronald Reagan, Gregory Peck, Clark Gable, Douglas Fairbanks Jr, Laurence Olivier and many others came here to experience the spectacular ritual of commissioning a handmade suit.
The Duke of Windsor, who abdicated in 1936 in order to marry the American Mrs. Wallis Simpson, introduced the fashionable street to the Hollywood stars.
Matthew Vaughn has been a Huntsman customer since his mother brought him to the store to order his first bespoke suit at eighteen years of age. The lasting impression led to the creation of the suspenseful world of a very stylish secret society of spies, hiding behind the atelier’s door.
Viewers of the film will recognize the shop's front, iconic stag heads and a fitting room with its familiar wood paneling, coat hooks, and three ways mirror.
Huntsman is the most expensive of the bespoke tailors on Savile Row, and one of the founders of the Savile Row Bespoke Association - the trade body responsible for protecting and promoting the working practices of Savile Row.
The bespoke Savile Row suit was particularly established as a status item and a very elite attire in Edwardian England. Back at that time, you had to be introduced to the tailor by a friend.
Luckily today all you need to do is just cross the threshold of the atelier and be ready to spend money.
As you know, all big fashion houses offer both haute couture and mass-manufactured ready-to-wear collections, so it’s similar at Savile Row. You can choose between the existing available range of suits, or order made-to-measure or bespoke tailoring.
The distinction made here is between bespoke, created without use of a pre-existing pattern, and made to measure, which alters a standard-sized pattern to fit the customer. In case of bespoke garments over 20 measurements must be taken before a cutter can create an individual card pattern. All of the company's tailoring is carried out in-house at 11 Savile Row.
It takes 100 hours or more to create a perfectly fitting suit of superb quality and craftsmanship.
The classic Huntsman silhouette includes a very structured shoulder work, high armhole and a signature defined waist. The classic silhouette was developed when the house's cutters spliced the coat of classic riding attire and a dinner suit. Other house detail: a clear preference for single-buttoning, to highlight even further the highly cinched fit.
If you go through almost Hamletian sufferings, asking yourself «To buy or to bespeak?», you must just try it once to fall in love with the art of tailoring forever. The unique experience of selecting fabric and getting measured worth every cent and every minute you had to invest in it.
You are not just a client, you are a creator.
Huntsman has a couple of thousand patterns to choose from, also many woolen patterns that are specially made for Huntsman.
Moreover, you can order your very own tweed. Campbell Carey, who is Creative Director of Huntsman, will be your personal assistant in the creative process. As the result you’ll get the 30m bolt of your personal tweed fabric (enough for roughly 7 suits), which will be stored at Huntsman for future orders. One bespoke two-piece suit is included in this ultimate tweed experience. ?
“It is hard to be unimpressed by the miracle of tailoring: how a set of figures read off a measuring tape and translated into a paper pattern, becomes something that almost lives – a second skin in which to feel supremely comfortable,” wrote Nick Foulkes, an author of around 25 books on the arts and history.
Prices for a bespoke suit start at nearly £5,000 and can go up £10,000 for very exclusive materials. The ready-to-wear suits are available starting from £2,200, while you can get more individual experience ordering a made-to-measure suit for £2,900.
If you are in London on business and do not have time for personal visits, it is worth to book a room in Brown’s Hotel. All guest can take advantage of the Tailor-in-Residence service. One of the two main tailors of Huntsman will come straight to your room to discuss to discuss the style of the fabric and take measurements.
Today, around 90 per cent of the house's business is bespoke orders. In 2013, the company was sold to Pierre Lagrange, a Belgian hedge fund manager. He carried out a series of modernizations, including re-introduction of ready-to-wear collection, and launched E-commerce to the company's website.
In 2016 Huntsman became the first Savile Row tailor which moved overseas. The house has opened a shop at 130 West 57th Street, Manhattan, New York.
So if you cannot come to Savile Row, Savile Row will come to you.