IATA survey: what airline passengers are dreaming about

Anastasia Dagaeva
October 27, 2017
By the time, flying to US gets more painful, passengers share their dreams. People want technology to give them more control over their travel experience, according to Global Passenger Survey (GPS) conducted by International Air Transport Association (IATA).  The latest GPS poll analyzed comments from 10 675 passengers from more than 152 countries across the Globe.  

Five key findings from 2017 Global Passenger Survey.   

Passengers want more and their expectations are high. The poll found that 82% of passengers would like to be able to use their gadgets as digital passports and also during other phases of travel — from booking to electronic boarding pass. Biometric identification systems were the technology of choice with 64% favoring biometric identifiers as their preferred travel token.   

Travelers want to be able to pass through the airport and perform all the check-un routine themselves. Baggage was the major point that passengers wanted to control over. The survey found that 68% of travelers want to self-tag their bags and electronic bag-tags was a preferred option. Also 48% of passengers wanted to self-drop their self-tagged bags.  

Passengers traditionally underlined airport security and border control as two major stress points when traveling. The top frustration were the personal items removing (60%), the inconvenience of having to unpack electronic devices in carry-on bags (52%) and all sorts of screening procedures at various airports (47%).  

Passengers want to be informed by airline and airports all the way during the journey. The GPS found that 85% of passengers want to be able to check the flight status and a half of the questioned travelers want to track their bag throughout the trip.  

The poll also found that 42% of travelers would feel more comfortable using their own devices — Bring Your Own Device (BYOD) — to access onboard inflight entertainment features. Greater connectivity is something both airlines and passengers would benefit from.
Photo: Leonid Faerberg (Transport-Photo Images) 
Pictures: IATA